Tuesday, March 10, 2009

The Ideal concept of front office

Genius front officeThe ideal concept for front office must meet certain criteria related to the image of the company. Front office is a place where 'a company' meet their user/ consumer or product buyers. The concept of ideal front office would have to reflect the atmosphere that supports the company's image in consumers' eyes.



The first thing that must be considered in the concept of front office is the ideal visitor comfort. Front office should be equipped with various facilities such as a comfortable waiting room with a comfortable waiting chairs, quiet atmosphere and the setting of table area, room arrangement, and the visitor circulation plan (flow of visitors into the room, when and how they should be waiting for service, or directly served by the officer).

Interior design that supports quality of a front office may be derived from the desired effect. Whether the company, store, service provider, or business we want to get an impression of friendly, serving with full heart, and so forth. Interior design should have a relationship with the brand of products, services, or the concept of a company.

Connecting the image of interior design with the brand products or services of the company can be done with these various ways:


  • Displaying the company name or logo as a background a front office. This could strengthen the company brand, product or service to users or consumers.
  • Using the colors of the interior design that are associated with the company's logo or identity. For example, if the logo has orange color, can be used as the background color of the walls or front office to strengthen the brand in consumer's eyes.
  • Using design and decoration that can reinforce an impression of a particular company, such as a modern company, using a stylish modern furniture. Traveling service companies may display pictures of mountains and forests that are associated with the company's services.



In the front office, how is ideally the furniture arrangement? 
Objects that are in a front office is determined mainly by the type of company with a product or service that are provided. This is related to visitor's activity, whether a visitor comes, waiting, sitting, talking with costumer service, and so forth. Of course, each activity requires its own equipment or furniture. For example, if costumer service requires a cupboard used to store files, but it looks good, it can be completed using the furniture cupboard shelves.





Front office should be equipped with facilities such as comfortable furniture for waiting, supporting information such as touch screen computers contain information about products or services, tables and chairs for costumer service, and so forth.


How big should the table in the receptionist at front office, and what color should we choose, why? 
There are no special restrictions on the color table or large table. This is especially important that the table can be used conveniently by receptionist and visitors, have a good look and design. Color for a table can be anything, especially the color associated with the company logo or image.

Genius front office

In the front offices these days, and the size of receptionist desk is determined by the overall design of the room or lobby. We should have seem many receptionist desks that are unique, they are made to be exceptional.


How wide is ideal front office, why? 
Ideal minimum width in architecture and interior, is the size of a space that will feel comfortable when used. This is related to the size of the human body and how wide the space comfortable for a person.

An ideal front office area is determined by how many visitors, how many furniture or objects in the interior room. Size of course is ideally result from calculation or number of people who can be, any activity that is inside, how wide the space needed for the event, and various other factors. Ideal width of the number of users affected by the front office space, the activity is conducted inside (standing, sitting, talking, walking), and a combination of various other considerations.

Is there any consideration in selecting the color floor tiles? 
Not only color ceramics, color space also affects the effect of interior and visitor perceptions. Colors used should be adjusted to the level of comfort, image, and other matters. Color that is often used for the front office is usually neutral colors such as beige, white, gray, color wood, and so forth.

Neutral colors, combined with warm lighting, comfortable atmosphere may create relaxing space. An example of this comfortable atmosphere, such as hotel or bank lobby with a beige color and light yellow warm floodlight.


Why companies should pay attention front office? 
Front office is a place where visitors interact with the company through the service. A good impression from the front office can help companies give better impression in the visitor's mind.


At this time, such as what is the design trends of front office? 
Front office design of the big companies at this time usually associated with impression that is supported by modern trends in the modern style. Interior design as part of the architecture also has the same trends and mutual support.

Neutral colors, with impressive 'hi-tec' looking materials such as glass, metal, aluminum cladding, and other materials are in trends. This can be understood as the company's efforts to show their modern image with  image of modernity through architecture and interior design.


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by Probo Hindarto
© Copyright 2008 astudio international. All rights reserved.
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